The Pitching Bible is an enjoyable and thought-provoking book that is written with clarity, insight and humour. It takes you on an illuminating journey through the seven secrets of a successful business pitch. Paul Boross explains that he learned the hard way about what does and does not work when pitching. As a consequence he has used his vast and varied experience to create a book that is overflowing with practical ideas and techniques for preparing and delivering a winning pitch.
With subtlety and skill the book challenges the assumptions that the reader brings to it. To support this process Paul regularly offers questioning, reflection and information points for the reader. You are encouraged to work your way through each `secret' and reflect upon your thinking and practice in key areas of pitching. For example, when do you think a pitch actually begins? Who is vital in the process of making you win a pitch, is it you or is it your audience? How is it possible to always remain in control of your pitch? What type of language makes you more persuasive when pitching? Paul Boross offers solutions to every question that he raises. What I like about his solutions is that they are based on real-world experience and have real-world application.
This is an impressive book that actively engages you as a reader. When you finish reading The Pitching Bible you will notice that there is an eighth `secret'...buying a copy of this book will give you a competitive edge when pitching and will help you win more business. I recommend that you buy one.
Dr. Tim O'Brien
A skillful mix of psychology, art, method and sheer experience to help win any pitch.
Dr Ayan Panja, Presenter of BBC TV's The Health Show and Street Doctor
A wealth of new insights and ideas, Change Magic represents a different approach so that you can take away your own unique interpretations and apply them into the real world of organisational change.
Peter Harty, MD, Innervision Performance Coaching
I bought Back to Basics to introduce Lean concepts and culture in our mfg facility and had key team members read it. They found it easy to read easy to understand, sparking great discussion within our team. There is now enthusiasm for change where we once had apathy. A great tool for helping us move forward!
When I was looking for a publisher, it was important for me to find one that specialised in business and psychology books so that they could help me hone The Pitching Bible for the right market. Not only was Christopher Greenaway the perfect editor but his team managed the whole involved process of getting the book to market with dedication and professionalism.
Since publication, the CGW team's focus, creativity and service business expertise has continued unabated and has resulted in The Pitching Bible gliding gracefully up the Amazon charts. I highly recommend CGW Publishing.
Paul Boross, The Pitch Doctor & author of The Pitching Bible
Business cohesion, competitiveness and the value of the ‘Brand Offering’ are very applicable in the public and charity sectors and Roger Payne spells it out in his succinct and readable book. Readership should spread far beyond the commercial world.
Major General David Burden CB CVO CBE former Military Secretary and Receiver General Westminster Abbey
I have seen Paul Boross in action and marvelled at the effect his presentation techniques have on an audience. His book, The Pitching Bible, in a simple, straightforward way makes one think hard about the art of presenting; it isn't just a matter of standing up and doing it. Mr Boross explains in crystal clear terms the dynamics between Presenter and Audience and how the presenter, you, can Seize The Day. If Presenting or Pitching fills you with fear and loathing but you've got to do it, or you just want techniques on how to improve your already sparkling performance, this is the book for you. Highly recommended.
Stephen Price, Writer, Broadcaster and Media Strategist
Paul knows the subject inside out and understands that every great manager needs to slow down sometimes in order to go faster in the long run.
Carl Honoré, bestselling author of ‘In Praise of Slow’
CGW Publishing took us seriously right from the offset, and we have had the best guidance and help you could possibly imagine. We've never done anything like this before and we never in our wildest dreams believed we'd ever write a book, but hey we did and then the search began for a professional to jump onboard and advise us and that's exactly what our publishers have done. Christopher is not only knowledgeable but he can read our minds, he knows what is needed and his suggestions have always been brilliant.
Trudie and Lloyd Thompson, authors of Dreams Do Come True
The Pitching Bible is the recipe for any successful business pitch. Ainsley Harriott, Celebrity Chef