Business cohesion, competitiveness and the value of the ‘Brand Offering’ are very applicable in the public and charity sectors and Roger Payne spells it out in his succinct and readable book. Readership should spread far beyond the commercial world.
Major General David Burden CB CVO CBE former Military Secretary and Receiver General Westminster Abbey
CGW Publishing took us seriously right from the offset, and we have had the best guidance and help you could possibly imagine. We've never done anything like this before and we never in our wildest dreams believed we'd ever write a book, but hey we did and then the search began for a professional to jump onboard and advise us and that's exactly what our publishers have done. Christopher is not only knowledgeable but he can read our minds, he knows what is needed and his suggestions have always been brilliant.
Trudie and Lloyd Thompson, authors of Dreams Do Come True
Working in a dynamic environment with foreign management with differing work ethics and cultures can lead to a lack of cohesion. The Business Cohesion Model highlights the challenges that leaders face and recommends the course of action to be taken to achieve cohesion. A must read for all leaders.
Ian Price, Senior General Manager Dealer Operations, Automobile Division, Suzuki GB PLC
When I was looking for a publisher, it was important for me to find one that specialised in business and psychology books so that they could help me hone The Pitching Bible for the right market. Not only was Christopher Greenaway the perfect editor but his team managed the whole involved process of getting the book to market with dedication and professionalism.
Since publication, the CGW team's focus, creativity and service business expertise has continued unabated and has resulted in The Pitching Bible gliding gracefully up the Amazon charts. I highly recommend CGW Publishing.
Paul Boross, The Pitch Doctor & author of The Pitching Bible
Can’t close those deals? Learn the Seven Secrets of a Successful Business Pitch. The Pitching Bible is great advice on sales and life.
CNBC Bullish On Books
It was very thought-provoking, and yet was also run to demonstrate and prove how extremely simple it is to apply and achieve results! (Genius at Work)
Karen Minto, BI Worldwide
The Pitching Bible is an enjoyable and thought-provoking book that is written with clarity, insight and humour. It takes you on an illuminating journey through the seven secrets of a successful business pitch. Paul Boross explains that he learned the hard way about what does and does not work when pitching. As a consequence he has used his vast and varied experience to create a book that is overflowing with practical ideas and techniques for preparing and delivering a winning pitch.
With subtlety and skill the book challenges the assumptions that the reader brings to it. To support this process Paul regularly offers questioning, reflection and information points for the reader. You are encouraged to work your way through each `secret' and reflect upon your thinking and practice in key areas of pitching. For example, when do you think a pitch actually begins? Who is vital in the process of making you win a pitch, is it you or is it your audience? How is it possible to always remain in control of your pitch? What type of language makes you more persuasive when pitching? Paul Boross offers solutions to every question that he raises. What I like about his solutions is that they are based on real-world experience and have real-world application.
This is an impressive book that actively engages you as a reader. When you finish reading The Pitching Bible you will notice that there is an eighth `secret'...buying a copy of this book will give you a competitive edge when pitching and will help you win more business. I recommend that you buy one.
Dr. Tim O'Brien
What a lovely book, so touching, amazing, informative, heartwarming and with a touch of sadness, but what a wonderful outcome, and also a brilliant read very well written by the Thompsons,I loved the way it gives his and hers points of view I couldn't put it down will recommend it to all my friends. A Wonderful read. Can't wait for the sequel!!
Actionable insights and usual compelling writing. Peter Freeth has a talent to involve the reader and give in a compelling way concepts and knowledge. This book really helps in the practice of modelling and it was a relevant step forward in my NLP practice. If you are serious on NLP you cannot miss this.
Paul Boross, the business world’s Derren Brown. Daily Telegraph