The plain, simple, sensible approach to selling - equally valuable for both product and service sales.

9780956535856b

ISBN 978-0-9565358-56

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Spend more than a few minutes on social media and you'll be tripping over sales gurus who promise to make you rich through their secrets of success. Why is this book any different? For a start, Peter Freeth doesn't promise to make you rich. Secondly, Peter isn't some ivory tower based sales guru writing about what only worked for him. You know the type. "Do what I used to do and you'll be as awesome as I was". Peter is sharing the simple, straightforward best practices of all the best sales people he's worked with in over 30 years in business. That's a lot of sales people.

"What you have to do is make sure you’re doing the right things at the right times. Some sales people stick rigidly to the ‘sales cycle’, others say that they’re a creative, dynamic, responsive sales virtuoso who likes to be flexible. In other words, they have no plan and are working reactively, which means the customer is calling the shots, which means they’ll never be in control of the deal. The best sales people I’ve ever met are also the most organised, methodical, analytical people I’ve ever met."

If you want to get yourself organised, if you want to discover the simple, methodical, analytical approach to selling then forget the other gurus and their secrets - this is the book for you.

And if you just want to cut to the chase and learn the secret to being a great sales person then here it is: make sure you’re doing the right things at the right times. The trick is to know what the right thing is, and to figure out when the right time is.

The answers are in this book, of course.

Reviews

If your business or personal life depends on great communication, then you need the Pitching Bible by Paul Boross.

Tom Ziglar, CEO, Ziglar Inc.

The Pitching Bible is the recipe for any successful business pitch. Ainsley Harriott, Celebrity Chef

I have seen Paul Boross in action and marvelled at the effect his presentation techniques have on an audience. His book, The Pitching Bible, in a simple, straightforward way makes one think hard about the art of presenting; it isn't just a matter of standing up and doing it. Mr Boross explains in crystal clear terms the dynamics between Presenter and Audience and how the presenter, you, can Seize The Day. If Presenting or Pitching fills you with fear and loathing but you've got to do it, or you just want techniques on how to improve your already sparkling performance, this is the book for you. Highly recommended.

Stephen Price, Writer, Broadcaster and Media Strategist

Business cohesion, competitiveness and the value of the ‘Brand Offering’ are very applicable in the public and charity sectors and Roger Payne spells it out in his succinct and readable book. Readership should spread far beyond the commercial world.

Major General David Burden CB CVO CBE former Military Secretary and Receiver General Westminster Abbey

This is another exceptional book by an exceptional author, trainer and consultant.

Jeff Zadzilka, NLP Certified Master Practitioner

Must have books this month: Get your pitch down with The Pocket Pitching Bible. Irish Tatler

Change Magic is not just another book about how to think outside the box. No check list or recipes to follow but definitely full of ideas that challenge your established routines and conventional thinking. No matter how successful you have been in the business world, a must read for all. Very inspiring book... should be given to all employees and managers at every level of the organization when they come on board.

Jean-Baptiste Gruet, VP Global Sales, Workplace Options

If I wanted to read a book that would help me triumph over adversity, this would be it. So often this type of book can be maudling, but this one tells you in simple terms that if you set your mind to something you CAN do it (my capitals, not those of the authors). It reminded me of Jeffrey Archer's first book - the story of his own determination to triumph over bankruptcy - "Not A Penny More, Not A Penny Less". I say that, not because the authors' own experiences were in any way similar to his. But because in their own way, in their very different social situation, they did it too. Well done to them - and thanks for the read!

Michael Goulding

Paul knows the subject inside out and understands that every great manager needs to slow down sometimes in order to go faster in the long run.

Carl Honoré, bestselling author of ‘In Praise of Slow’

Highly Recommended!

Paul Colaianni